AT Enigin, like most business, we rely on sales. Enigin Distributors are the same, they rely on sales to businesses and public organisations - not just units but sales of their service as well as energy saving solutions.
But when you sell you will run into objection.
Sales prospects have many reasons why they don’t want to buy, or tell you they want to think things over. However, most objections have nothing to do with what you are offering, they are just part of the selling process.
New sales professionals, when they face an objection, hand over a business card or leave their phone number, and that’s the end. They never hear back from the prospect, because although the prospect was ready to buy they bought from somebody else.
It doesn’t have to be that way.
There are few sales skills as important as the ability to answer objections, and getting an objection.
So here is the first of six ways of handling objections:
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